The River Roads Festival is presented in partnership with the Connecticut River Conservancy (CRC) who coordinate the annual Source to Sea Cleanup, one of the nation’s largest river cleanups. The proceeds from ticket sales will help CRC prevent pollution, engage communities in research and advocacy, and promote enjoyment of the river and its tributaries. There will be a cleanup event in Easthampton on Sunday, September 10th, the day after the festival. Artists from the Festival lineup will join the cleanup effort.